{_____ ____}
{_____ ____}
ching

I'm Ching — designer, 10+ years across enterprise and consumer products. Currently leading product design at J.P. Morgan.

I specialize in 0 → 1 builds, scaling design systems, and turning ambiguous & high-stakes problems into products that feel inevitable.

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{Capital Connect by J.P. Morgan}

Fundraising made easy for entrepreneurs

Drove $100M+ in capital raised, 17 live deals, and 1,000+ institutional investors onto the platform.

Capital Connect dashboard
Capital Connect company profile
Capital Connect investor score

{Goldman-Sachs}

Global trading on the go for enterprise traders

Unlocked $2M in new revenue within the first year and achieved a 4.9★ app store rating.

Majors FX rates table
Unlock to trade panel
Take profit panel
EUR/USD chart panel

{J.P.Morgan}

Seamless investment ecosystem from clients to internal bankers

Driving design across 5+ AI-powered products serving a $400B+ alternative investments business.

Alternative Investments advisor dashboard
Your commitment panel
Breakdown panel
Total funding needed panel

{about-me}

I thrive in ambiguity and turn undefined problem spaces into shipped products alongside cross-functional teams, driving product direction—from 0→1 builds to scaled platforms.

Design strategy & leadership

I drive product direction by bringing design upstream. Through discovery sprints, cross-functional workshops, and AI-augmented prototyping that makes ideas tangible fast, I partner with PM, Eng, and exec stakeholders to frame the problem before scoping the solution—turning organizational ambiguity into decisions teams can move on.

Complex problem solving

I simplify architectural-scale ambiguity. Operating across multi-product ecosystems, multiple stakeholder personas, and the data and AI systems that connect them, I find the through-line that makes the whole feel like one cohesive product.

Crafting & high-fidelity execution

I prevent wasted cycles by staying hands-on with AI prototyping, code, and the design tools the work demands. Through pixel-level detail, accessibility audits, and AI prototypes that get us to truth faster, I ship work that holds up under real users, real load, and real edge cases.

People & design culture

I scale design culture through the people in it. From mentoring designers to partnering with cross-functional leadership and championing AI fluency across the team, I act as the connective tissue that clears the path, defends the work, and gets the team to quality—on aggressive timelines.

{experience}

A decade across multimedia, agencies, startups, and Fortune 50 enterprises. Shipped 20+ products to millions of users—from early-stage launches to enterprise rollouts.

A designer, a mom, a teaist, a Taiwanese far from home.

My career started in graphic design and new media, working across film, print, digital, and physical interaction. Brand films, exhibition visuals, interactive installations, interfaces for credit cards and home appliances—different surfaces, but always the same instinct: make the invisible visible. In 2018, I moved to New York for an MFA in Interaction Design at SVA, and finance found me right after.

The years since have narrowed into digital products, mostly 0→1 work in fast-moving teams—early-stage startups, or scrappy teams inside larger companies like Capital Connect and now JPMorgan's alternative investments. I work best in ambiguity, when the brief isn't fully formed yet and there's a problem to shape, not just a screen to design. Finance is where I've gone deepest, but the energy I look for is the same wherever I work: small teams, real constraints, and figuring something out from scratch.

Outside of work, I'm deep in the most humbling design project of my life: raising a two-year-old who has just found her voice and uses it freely. No user research prepares you for someone who tells you exactly what she wants, changes her mind mid-interaction, and somehow makes every iteration worth it.

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I believe the best work happens in collaboration.

Whether you're deep in a problem or just getting started — I'd love to hear from you.

Drop me a line
Let's connect
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/ 2026

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